Gentle Towels™
Ultra-soft facial towels for sensitive skin in refillable magnetic flap box. Use wet or dry.
Clinically tested, fragrance-free single-use facial towels proven to improve skin barrier in 2 weeks and reduce the appearance of blemishes by week 8.
Free USA shipping on orders $50 or more
Ozone Purified
Clean
NEA Accepted
USDA Bio-Based Product
Perfect for face cleansing, makeup removal, skincare, and on-the-go refreshes.
Large and ideal for households or frequent use.
Ingredients
Usage
Shipping and returns
Dermatologist Tested
Pediatrician Tested
Preservative-Free
USDA Biobased 100%
Accepted by the National Eczema Association
Made with 100% FSC-certified viscose
OEKO-TEX® Certified
Gentle Towels™ Transforms Your routine
Gentle Towels™
Transforms
Your routine
Reusable cloth towels can retain moisture, residue, and bacteria, even after washing. Gentle Towels™ are designed to give you a fresh, clean towel every time you reach for one. Even better, they’re versatile. Use dry to gently dab wet skin, or wet as a soft washcloth.
Reusable fabric towels can trap bacteria, moisture, residue, and detergents — even when freshly washed. Gentle Towels™ gives you
- A fresh towel every use
- Ozone purification for unmatched purity
- Zero fragrance, zero preservatives, zero nonsense
- Plush, ultra-soft fibers that protect the skin barrier
Use Dry or Wet
MEASURABLE OUTCOMES FROM 2 CLINICAL STUDIES
two CLINICAL STUDIES
Gentle Towels™ have been evaluated in two independent clinical studies designed to assess both skin compatibility and real-world skin outcomes when used as part of a daily cleansing routine.
study 1
Gentle Towels™ were evaluated in a controlled clinical study with a shared panel of 108 volunteers (50% with sensitive skin) to assess irritation and sensitization potential under repeated skin contact.
Proven non-sensitizing, including in participants with sensitive skin.
study 2
Gentle Towels™ were evaluated in an independent 8-week study with 32 men and women who switched from reusable cloth towels to exclusive use of Gentle Towels™ without changing anything else in their skincare routine
Skin Barrier
100%
of Participants beginning at Week 2
Facial Blemishes
58.7%
Reduction at Week 8
Acne Severity
22%
Improvement in IGA Scoreat Week 8
cLINical RESULTS
cLINical
RESULTS
Before Gentle
Towels ™
After 2 weeks switching
to Gentle Towels ™
IMPROVEd SKIN BARRIER FUNCTION (TEWL) at week 2
Before Gentle
Towels ™
After 8 weeks switching
to Gentle Towels ™
improved
ACNE SEVERITY
at week 8
The LIFECYCLE of Gentle Towels™
A continuous cycle — from nature, to skin, and back.
Gentle Towels™ begin with wood pulp sourced from FSC®-certified, well-managed forests, which is transformed into a soft cellulose fiber designed for sensitive skin. This material remains 100% bio-based, allowing it to naturally return to the soil over time.
Learn more about the making of gentle towels
THE FACIAL TOWEL
STANDARD
Designed to meet this standard
Depends on brand, use and/or laundering
Not designed to meet this standard
Designed to meet this standard
Depends on brand, use and/or laundering
Not designed to meet this standard
WHAT THEY SAY ABOUT GENTLE TOWELS™
NEED THE MAGNETIC FLAP BOX?
Pick a towel size and choose your box size - mini, standard or value magnetic flap box.
Gentle Towels™ Refills arrive in bulk packaging for low-waste restocking. If you’re new here (or want an extra setup), shop Gentle Towels™ in magnetic flap box.
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SHOP ALL ESSENTIALSFAQs
What you need to know about Gentle Towels™
What are Gentle Towels™ used for?
Gentle Towels™ are single-use facial towels designed to be part of your daily cleansing routine. They can be used during cleansing to gently remove cleanser or after rinsing to pat skin dry without friction.
Can Gentle Towels™ be used wet or dry?
Yes. Gentle Towels™ can be used wet during cleansing or dry to gently pat skin after rinsing. Their dry, preservative-free design allows for flexible use depending on your routine.
What sizes are available?
Gentle Towels™ are available in three sizes:
- Small (5.5 x 6 inches): for facial cleansing, makeup removal, and touch-ups
- Large (8 x 9 inches): for face and neck cleansing and daily refreshes
- Extra Large (11 x 12 inches): for on-the-go full-body refresh after workouts, travel, or beach days
Do the towels tear easily?
No. Gentle Towels™ are designed to be soft yet durable. They hold up well when used wet or dry and are made to maintain their integrity during cleansing and drying.
Are Gentle Towels™ suitable for sensitive skin?
Yes. Gentle Towels™ were tested in a safety and irritation study on 100 people, including individuals with sensitive skin, and were shown to be non-irritating. They are fragrance-free, preservative-free, dermatologist tested, and pediatrician tested.
Do Gentle Towels™ treat acne or eczema?
No. Gentle Towels™ are not a treatment and do not claim to treat acne, eczema, or any medical condition. They are designed as a gentle cleansing accessory to support a healthier skincare routine.
Are Gentle Towels™ safe for acne-prone or eczema-prone skin?
Gentle Towels™ are designed to be gentle and are accepted by the National Eczema Association. While they do not treat skin conditions, they are suitable for use on acne-prone and eczema-prone skin as part of a gentle routine.
Are Gentle Towels™ natural?
Gentle Towels™ are made from plant-based fibers sourced from responsibly managed forests. These fibers are reengineered into viscose, so the finished towel is not “natural” in the raw-fiber sense, but naturally derived and made from renewable sources. Gentle Towels™ are Certified USDA Biobased 100% and OEKO-TEX® certified, meaning the finished product is verified to be made from 100% renewable biological materials and tested to be free from harmful substances
Can I refill the magnetic box?
Yes. Gentle Towels™ come in refillable magnetic flap boxes. Refill packs are available so you can easily restock your box while reducing packaging waste.
Are Gentle Towels™ eco-conscious?
Gentle Towels™ are thoughtfully made with responsibly sourced, plant-based materials. They are biodegradable under the right conditions and offered in refillable packaging to help reduce waste compared to other disposable wipes.
